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Modernize Customer Experience (CX) in the Contact Center with AWS Machine Learning

As customers demand greater choice in how they connect, facilitating a seamless experience across all fronts has become critical for success. Learn how AWS transforms customer experience design and execution by offering options to quickly and easily access disparate data sources in real time to offer seamless experience. In this session, we profile how data access allows a complete rethinking of customer experience (CX) by predicting why customers are reaching out. We eliminate the interactive voice response (IVR) with hyper-personalized interaction and enable automation to make customer and service communication more effective and efficient for everyone.
Speaker: Simon Burke, Principal Connect Specialist, AWS