Customer 360 in retail with AWS

Consumer behaviors and expectations have fundamentally changed, compelling retailers to accelerate digital transformation across the value chain. Consumers do not shop linearly, they use many different, disparate channels along their shopping journey to discover and research products—from social media and websites, to email marketing campaigns and targeted ads, as well as actually shopping in a brick-and-mortar store. In this session, learn how to get a 360-degree view on your customers including their buying behaviors and preferences so as to tailor their experiences along the purchase journey. Get insights on how AWS empowers you to create the exceptional experiences built for the future of retail.


Speaker: Pierre Semaan, Head of SMB Solutions, AWS

Download slides »

Previous Video
Modernize government analytics and unlock digital transformation
Modernize government analytics and unlock digital transformation

Organizations across the globe including government, education, nonprofit, and healthcare are using data to...

Next Video
Optimizing industrial operations and simplify your digital twin journey
Optimizing industrial operations and simplify your digital twin journey

Customers are seeking to deploy digital twins to improve operations, build innovative products, and enhance...